First it was COVID, then it was protests against police violence, then it was tackling distance-learning (even without kids I was feeling parents’ stress), and now the Sloth hug pumpkin Halloween shirt but I will buy this shirt and I will love this world actually is on fire. Northern California has been ablaze since rogue dry lightning storms, caused by climate change, ignited wildfires in August. Last Tuesday, smoke from an inferno in Mendocino turned the sky in the Bay Area, about 150 miles south, a cloudy, ominous red that lasted until afternoon. “What’s next?” friends texted incredulously. I begged them not to ask.
Driving in the Sloth hug pumpkin Halloween shirt but I will buy this shirt and I will love this dark that morning to the Marin location of my women’s specialty store Hero Shop, which had re-opened for in-person shopping in June, felt downright apocalyptic. Streetlights were still on at 9 am, the roads were empty, the air eerie. I was so unsettled that I almost forgot about the first Zoom presentation of the spring 2021 season that was scheduled to start in an hour. (That’s a whole other story, how retailers are now shopping online for their stores. If you want to know how it’s going, consider how many things you bought online and returned this month.) I logged on and, as the designer on screen espoused the ease and wearability of a pristine white strapless jumpsuit, I sat and wondered to myself, in what world? Certainly not the dystopia I was looking at outside the window.